SECUROVIX / CASE STUDY
RexPro Growth Engine Success
RexPro Sealers & Coatings, Specialty Coatings & Manufacturing
Helped RexPro drive commercial demand, dealer growth, and product sales with a data-driven growth engine across multiple market segments. Built a complete growth infrastructure combining lead intelligence, conversion-focused web systems, and outreach.
Challenge
Multi-audience complexity serving both DIY customers and commercial buyers, lead quality gaps needing segmented lists of high-intent prospects, channel growth requiring a clear pipeline for dealers/installers, and conversion friction where product education needed to happen faster.
Solution
Data-driven B2B lead generation with segmented prospect lists, advanced data processing with deduplication and enrichment, website & conversion system upgrades with segmented landing pages, and LinkedIn outreach with thought leadership on durability and maintenance cost reduction.
Results
- Commercial Inquiries: Baseline to +80% Qualified
- Dealer/Installer Growth: Limited to +55% Applications
- Website Conversion: Low to +65% Improvement